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A cleaner home and planet

Were committed to clean inside and out.

At Adora, we believe that how we care for our homes reflects how we care for the world.


We created Adora to reimagine the everyday act of cleaning, to make it more sustainable, more beautiful, and more aligned with how people want to live today.


Because we no longer accept that convenience must come at the cost of the planet. And we know that small actions, done daily and done well, can have extraordinary impact.

Adore your home. Adore the planet.

Born from a problem we couldn‘t ignore

It started with a simple question:

"Why do we throw away so much to keep our homes clean?"

An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US. An Estimated 2.5 Billion Plastic Bottles are Used Every Year in the US.

The average US household uses more than 30 plastic cleaning bottles each year, most of them filled with water, designed to be used once, and are rarely recycled.

Multiply that by millions of homes, and the waste is staggering: Billions of bottles, tons of plastic, and unnecessary carbon emissions from shipping heavy water-based products around the world.

It’s wasteful. It’s outdated. And it’s entirely avoidable.

We knew there had to be a better way, one that didn’t just reduce harm, but added beauty, meaning, and pleasure to the routine of caring for our spaces.

Elimate the wasteby elevatingthe experience.

Our Purpose


We exist to help people clean consciously, to reduce waste, slow down
consumption, and reconnect with the spaces we live in.



We’re here to:

Take plastic out of the equation

Removing millions of plastic bottles from circulation

Reduce carbon at every step

Cut carbon from the everyday supply chain

Make refill the first choice

Encourage refill-first habits that feel intuitive and inspiring

Turn mundane into mindful

Bring mindfulness into the most mundane moments of modern life

Growing a cleaner cleaning brand